About Us

From our inception in 1981, Prominent Paints has grown into a leading architectural brand in the South African market. Our head office and manufacturing plant is situated in Alrode, Johannesburg, and employs more than 370 people.

The Prominent Paints brand has been built on strong partnerships with dynamic retailers and an ever-growing compliment of trade contractors and painters. Through the exceptional service delivery that stems from the internal drive and passion of our people, Prominent Paints has not only become a trusted brand in the market, it has also been acknowledged as one of the preferred architectural brands in South Africa.

Our brand – Beyond colour

Our brand offers more than colour expertise. We offer unmatched professional services and expertise at every stage of your project.

We exceed expectations in every way: from colour expertise to quality and performing paint solutions, supported by an expert team on-hand for specifications, education and assistance at every stage.

We’re the prominent name in paint quality, innovation and professional services.

With our proven historical track record, we aim to continuously gain positive momentum with our partners.

To exceed expectations in every way Because we understand that our offering needs to go beyond colour.

And leave a lasting experience.

Choose Prominent Paints. Beyond Colour

National Distribution

From the national warehouse in Alrode, our products are distributed through regional warehouses and Paint Centres throughout South Africa, servicing a national network of over 300 retailers of Prominent Paints' products.

Export Business Development

Prominent Paints has developed various business partners with many leading retailer in Southern and Eastern African countries including:

  • Botswana
  • Lesotho
  • Swaziland
  • Zambia
  • Zimbabwe
  • DRC
  • Mozambique
  • Malawi
  • Namibia

Brand Portfolio

Prominent Paints offers a wide range of coatings, including performance coatings, speciality products, wood coatings, waterproofing and light industrial coatings, and market leading products like Neuklad, the unique product that offers superior flexibility in extreme weather conditions.

We innovate, create, solve, and provide sustainable solutions to address your greatest expectations.

Expanding our leading technologies across the breadth of your needs.

As we partner to drive your future successes.

So we aim to exceed expectations in innovation and technology

Customer Segments

Prominent Paints offers an extensive range of product solutions for various customer segments, including:

  • DIY consumers
  • The industrial, mining and engineering industry 
  • Professional painting contractors
  • Hotels and the hospitality industry 
  • Retailers
  • Corporate accounts 
  • Property managers and developers
  • The agricultural industry 
  • Architects and specifiers

Quality and Warranties

Prominent Paints offers product solutions for the trade and consumer market and has an extensive range of products all manufactured according to strict SABS ISO 9001 quality standards. Our product ranges are easy to identify and are positioned to address consumers’ specific needs.

We offer technical and specification services and can provide large project warranties for specific periods, subject to the correct specification conditions. This means clients are backed by the world’s leading coating company, which provides peace of mind for important projects.

Technical Services and Training

Prominent Paints offers a state-of-the-art training facility at its head office in Alrode, where comprehensive theoretical and practical courses are offered to retailers, painters and decorators. The continuous development of new and dynamic training modules that make use of the latest technology is part of our commitment to improve the knowledge base of the coatings industry, and it provides a competitive edge for all of our distributors and users.

Our technical and training services team offers on-site technical consultation, problem-solving support services, specifications and site evaluations, including substrate and paint film analysis, while our customer care line — 0861 PROMINENT — provides speedy, professional service to the painting professional and DIY consumer.

Care for the Enviroment

Our products are manufactured under South African regulations to ensure minimum environmental and social impacts.

We are compliant to the low VOC and lead free regulations as well as GHS complaint in our products’ packaging and safety data sheets.

Our health and safety team is constantly up to date with any new South African regulations to ensure that our products meet the requirements. In other words, our products are kinder by design, kinder to the environment and kinder to your health.

Our engineers, researchers and scientists share a profound understanding of environmental issues. They work to design and manufacture products that:

  • Help customers and consumers reduce their environmental footprint;
  • Improve energy efficiency; and
  • Reduce the environmental impact of our operations.


11 Dan Jacobs Road, Alrode, Alberton, 1449 
P. O. Box 136166, Alberton, 1449 
Tel: +27 (0)11 389 4600 
Fax: +27 (0)11 389 4618 

High Profile Projects

Prominent Paints Coatings are specifically formulated to provide long-term protection of our clients' assets.

Copyright © 2023 Prominent Paints